Services offered

                                                                                                                                                                      
Marketing

We can do an entire project from concept to distribution or we can do whatever portion of the project (writing only, for example) you want to outsource.  Here are just some of the things we do on a regular basis:

Writing

> Procedures
> Audio scripts
> Video scripts
> Web content
> Reports (strategic reports & launch plans)
> Letters & correspondence
> Promotional copy
> Direct response copy
> Glossaries

Design

> Brochures
> Invitations
> Ads
> Logos
> Stationery & business cards
> Folders
> CD / DVD faces
> Direct mail
> Packaging
> Launch kits
> Web sites
> Signage

Search engine optimization (SEO)

> Search engine optimization (SEO)
> Search engine marketing (SEM)
> Improve Google SERP (Search engine results page) ranking

Social media

> Create Twitter account(s) and monitor and update them
> Create Facebook page(s) and monitor and update them
> Create LinkedIn account(s) and monitor and update them

Art Work

> Illustrated instructions (art work)
> Medical illustration
> Animation
> Cartoons (for presentations) 
> Graphs, including product performance graphs

Presentations

PowerPoint presentations for:
> Training seminars
> Symposia
> Public speaking
> Distribution to patients
> Physician-to-physician
> Business (internal presentations & launch presentations)
> Scientific posters
> Speechwriting

Public Relations

> Media releases
> Press kits
> Crisis plans
> Article placement 

Mailing & Fulfillment

> Mailing
> Stuffing folders, launch kits & envelopes
> Maintaining mailing lists

Distribution

> Maintain supply of materials to pick-and-pack on demand
> Shipping

Web Work

> Web site design, including editing on a continuing basis 
> Web content  / text / stock photos
> Hosting & domain registration 
> Employee & patient log-in areas, e-zines & e-newsletters

Meeting Planning

> Arrange seminars, symposia
> Faculty liaison
> Conference planning
> Registration
> Onsite registration; onsite planner

Audio Production

> Write audio script
> Audio production (including podcasts)
> Foreign language audios
> CD replication & packaging

Direct Mail

> Concepts
> Design, write & produce direct mail pieces
> Maintain database of responses
> Fulfill responses

New Product

> Brainstorm product & feature names
> Write or edit launch plans
> Create taglines & slogans
> Generate list of features / advantages / benefits

DVD / Video Production

> Write script
> Produce video (casting, shooting & editing)
> DVD replication, or cassette duplication, and packaging
> Foreign language DVD's

Ads

> Concepts
> Design, write & produce
> Handle placement

Photography

> Concepts
> Product photography
> Assistance in obtaining stock photography

Practice Management

> Establish with physician(s) the medical office’s mission and goals in response to changing economic and community needs.

> Recommend, develop, and update strategic and long-range plans to support the medical office’s philosophy and goals. Includes financial, administrative, staffing, and medical goals.

> Inform physician(s) in routine meetings about overall practice management issues, and address current and/or changing trends, problems, and activities in healthcare.

> Manage the practice within the established budget.

> Establish and recommend credit and collection policies. Make recommendations for improvement.

> Monitor and develop new procedures and staff assignments to improve the quality and quantity of work processed.

> Solve difficult payment and associated billing problems.

> Assure training and orientation of all staff, and ensure that the team maintains a service-oriented atmosphere with patients, public and other staff members.

> Participate with physician(s) to evaluate employee performance and recommend merit increases, promotions, and disciplinary actions.

> Initiate and answer pertinent correspondence. Prepare and write reports.Maintain required records and files.

> Maintain knowledge of and comply with established policies and procedures for OSHA and HIPAA. Includes the OSHA Bloodborne Pathogens Standard, OSHA Hazard Communication Standard, HIPAA Omnibus Rule, and Clinical Laboratory Improvement Act (CLIA).

> Routinely monitor and direct with physician(s) general staff meetings and in-service programs. This includes routine meetings with nurses regarding lab and other matters.

> Keeps physician(s) and staff informed in a timely manor (as appropriate) of their weekly schedule including changes in appointments, billing, insurance, and staffing.

> Monitor accounts payable, payroll, and tax information. This includes the production of a monthly aged accounts receivable report for each physician.

> Monitor bank deposits, balanced checkbook, current personnel records and current versions of all federal and state notifications.

Talk with us

We are always happy to discuss related work that may fall outside this list.  For instance, in the past year, we have done the following work for our clients:

> Obtained and managed a hole sponsorship at a golf tournament 
> Reviewed an existing web site for user friendliness and content
> Tabulated evaluation forms and presented data in PowerPoint report format 
> Created and distributed satisfaction surveys

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